Personal Information We Collect
When you visit the Site, we automatically collect certain types of information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site.
Specifically, regarding California residents, you should be aware that we collect:
Personal and online identifiers (such as first and last name, email address, or unique online identifiers)
Categories of information described in Section 1798.80(e) of the California Civil Code (such as physical characteristics or description, bank account number, credit card number, debit card number, or any other financial information)
Characteristics of protected classifications under California or federal law (such as race or gender)
Commercial or transactions information (such as records of personal property or products or services purchased, obtained or considered)
Internet or other electronic network activity information (such as browsing history, search history, interactions with a website, email, application, or advertisement)
We refer to this automatically collected information as “Device Information.”
Additionally when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number. We refer to this information as “Order Information.”
How We Use Your Personal Information
We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:
Communicate with you;
Screen our orders for potential risk or fraud; and
When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.
We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).
Sharing Your Personal Information
We share your Personal Information with third parties to help us use your Personal Information, as described above.
Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.
Cookies and Similar Technologies
What are cookies
Cookies are small pieces of text sent by your web browser by a website you visit. A cookie file is stored in your web browser and allows the Service or a third-party to recognize you and make your next visit easier and the Service more useful to you.
Cookies can be "persistent" or "session" cookies.
When you use and access the Site, we may place several cookies files in your web browser.
In addition to our own cookies, we may also use various third-parties cookies to report usage statistics of the Site, deliver advertisements on and through the Service, and so on.
What are your choices regarding cookies
Please note, however, that if you delete cookies or refuse to accept them, you might not be able to use all the features we offer, you may not be able to store your preferences, and some of our pages might not display properly.
Highway90 among other tracking may use log files and web beacons.
“Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
“Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Site.
If you are a resident of California, Connecticut, Delaware, Nevada, or Oregon, you have certain rights with respect to your data. We respond to all requests that we receive from individuals who wish to exercise their data protection rights in accordance with applicable data protection laws. You can contact us by sending an email to firstname.lastname@example.org.
Rights that you may have, include:
Requesting deletion of your information.
Reviewing and Requesting a change to your information.
If you request that your account be deleted, you will lose access to all of our programs in which you are actively registered.
Opting out from the sale of your information to third parties.
Requesting disclosure of the personal information we have collected about you and the types of third parties with whom it has been shared.
Requesting the portability of your information.
Opting out from receiving marketing communications that we send you at any time. You can exercise this right by selecting the “unsubscribe” or “opt-out” link in the marketing emails we send you. Additionally, you may update your email preferences by changing the settings in your account.
Requesting that we not sell your information, by clicking on the corresponding link on our website.
Do Not Track
Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.
When you place an order through the Site, we or a Highway90 Third Party may keep personal information about you.
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at email@example.com or by mail using the details provided below:
The Highway 90
90 Old Marlton Pike W, Evesham, NJ 08053